ÐÏà¡±á>þÿ lnþÿÿÿefghijkÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿÿì¥Áq` ð¿RqbjbjqPqP .È::Riÿÿÿÿÿÿ¤îîîîîîîŠsŠsŠsŠs$®s4µËìîxîxîxîxîxîxîxîx ËËËËËËË$¡Ìh Ïì0Ëîà¡îxîxà¡à¡0ËîîîxîxEË4ÖÊÖÊÖÊà¡rîîxîîx ËÖÊà¡ ËÖÊÖÊîîÖÊîxâx`w8‘©^ÈŠsR©JÖÊ ËyË<ýµËÖÊõÏœÆ0õÏÖÊõÏîÖÊ4îx„r‡^ ÖÊÐ‘LšÄîxîxîx0Ë0ËÌÊ îxîxîxµËà¡à¡à¡à¡DVFZDFZîîîîîîÿÿÿÿ 1 POLICY AND CLOSING REMARKS 1 2 3 4 5 6 7 8 CULTURAL HERITAGE TOURISM CONFERENCE 9 POLICY AND CLOSING REMARKS 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 2 POLICY AND CLOSING REMARKS 1 MS. MILLS-BOCACHICA: Good afternoon. Good 2 afternoon, everyone. We were a little delayed as we awaited 3 the technical support, but at this time I would like to 4 start the session on public policy. As it relates to our 5 cultural heritage tourism agenda. 6 My name is Wanda Mills-Bocachica. I am 7 currently the Planning Director at the Department of 8 Planning and Natural Resources, and more importantly, for 9 this occasion, I am a board member of the Virgin Islands 10 Humanities Council. And prior to my appointment with DPNR, 11 I think I was very active in helping to hash out the details 12 of this conference from a planning perspective, and was not 13 as involved in the implementation. 14 I can tell you that I am truly honored by 15 what I saw between yesterday and today. I feel that this 16 conference is, indeed, a tribute to those trailblazers who 17 planted the seeds of heritage tourism in the Virgin Islands, 18 and this goes back twenty, thirty, maybe even forty years. 19 Among us, I see people who, at one time, were 20 lone voices in whatever they were doing, and they really had 21 to put up a fight in order to keep their programs going. 22 And I see many of those people here today at this time. 23 This afternoon, we're going to be responding 24 to the question, In what ways can we develop strategies for 25 successful cultural heritage, and I inserted the term, 3 POLICY AND CLOSING REMARKS 1 ecological tourism? What are the strategies that we can use 2 to advance this agenda? 3 And towards this purpose, I have four 4 influential people, and someone warned me to keep track of 5 the time because each of us has our own proposals to make, 6 and I am sure they can be quite lengthy. So I'll be very 7 careful with the time. 8 But with us we have Vera Magdelena Falu 9 Allende, and she will be our first presenter. Our second 10 presenter is Senator Basil Ottley. Our third presenter is 11 Mr. Robert Merwin of Robert Merwin & Company. And last we 12 will have Olaf Hendricks, M.D., who was a former board 13 member of the Virgin Islands Cultural Heritage Institute. 14 Before proceeding with my presentation, I 15 just want to give you a bit of background on each of these 16 individuals in a summarized manner, so that you can know the 17 strength of power that we have in our panelists. 18 Ms. Vera Falu, as most of us know her, was 19 born in Puerto Rico, and she studied at the University of 20 Puerto Rico, where she subsequently graduated cum laude in 21 1970 with a bachelor's of science degree in public 22 administration, and a minor in nutrition and dietetics. 23 Her career path has been eclectic and 24 rewarding. She has held various positions in the Department 25 of Health, such as the Department of Health and the Juan 4 POLICY AND CLOSING REMARKS 1 Luis Hospital and Medical Center. She was the first and 2 only Hispanic woman to serve in a cabinet-level position in 3 the United States Virgin Islands, when she was appointed 4 Commissioner of Licensing and Consumer Affairs. 5 She also has served with the Department of 6 Planning and Natural Resources, and she is presently a 7 consultant with the University of Delaware on their pilot 8 grant project, funded by the National Institute of Health, 9 to develop a culturally appropriate intervention for men and 10 women at risk. 11 The second presenter is Senator Basil Ottley. 12 Basil was also born in Puerto Rico, of Virgin Islands 13 parents. He studied at the Virgin Islands Montessori School 14 and graduated salutatorian from the Antilles School in 1984. 15 He earned a bachelor of arts degree from the University of 16 the Virgin Islands, and eventually pursued graduate studies 17 at Duke University in 1998, where he graduated with a 18 master's degree in public policy. 19 He is a proud Virgin Islander that believes 20 that there are great divides between people in the Virgin 21 Islands, but he has also learned that, no matter what our 22 station in life, no matter our race or place of birth, and 23 no matter our gender or age, we are all made of the same 24 stuff; all struggle with the same questions; and we all meet 25 with the same end. That's Senator Ottley. 5 POLICY AND CLOSING REMARKS 1 Mr. Merwin, whom I just met but have heard 2 about for many years, and have been introduced informally or 3 told that I should actually make contact with him, Robert L. 4 Merwin was born in 1920 in Estate Sprat Hall in St. Croix. 5 MR. MERWIN: Thirty. 6 MS. MILLS-BOCACHICA: In 1930, please excuse 7 me. I was trying to calculate, and I said, Boy, you look 8 young for your age. 9 Now, Mr. Merwin has a reverse history where 10 he was born on St. Croix, and then went on to live and was 11 raised in Milford, Connecticut, and then returned to the 12 Virgin Islands with his wife, Jean, in 1956. He spent the 13 last fifty years working in the family business, which was 14 established in 1892 on St. Croix as a shipping and insurance 15 agency. How historic. 16 In 2005, Bob published the History of Robert 17 L. Merwin & Company, Inc., as a chronical of the family 18 history and the business of the seaport town of Frederiksted 19 on the island of St. Croix. 20 Bob has been an active participant in the 21 business community and many organizations, ranging from the 22 St. Croix Chamber of Commerce to Our Town Frederiksted, and 23 also the Landmark Society; the St. Croix Landmark Society. 24 Bob is very interested in promoting heritage 25 tourism in St. Croix, and has had a long history of 6 POLICY AND CLOSING REMARKS 1 involvement in the cruise ship business and in the promoting 2 of St. Croix as a tourism destination. 3 And last of all, we have Dr. Olaf Hendricks, 4 who is currently president of the medical staff at the Juan 5 Luis Hospital, and chair of the medical executive committee. 6 Dr. Hendricks, from my perspective, played 7 another role in my life, in that he was an active member of 8 the Virgin Islands Cultural Heritage Institute in 1995 when 9 I, as an independent consultant, was invited to compile this 10 study on the master plan for the Cultural Heritage 11 Institute. The title is the Cultural Center Development 12 Study, which, in addition to a master plan for the Cultural 13 Heritage Institute facilities on St. Thomas, also included a 14 strategic plan that was informed by case studies in the 15 French Caribbean islands of Martinique, Guadaloupe; also 16 Puerto Rico, and Jamaica. And that laid the plan for the 17 Cultural Heritage Institute. 18 Now, after reading these biographies, I just 19 want to also tell you a little bit more about these 20 individuals from my perspective, starting with Mr. Merwin. 21 Some of you might know that I was born in Puerto Rico and 22 raised in the Virgin Islands, and if I am to be honest with 23 you, it was at thirty years of age that I returned to my 24 birthplace of Ponce on Puerto Rico to learn about it from a 25 different perspective that wasn't family-related, and so 7 POLICY AND CLOSING REMARKS 1 I've always been interested in that connection between 2 southern Puerto Rico and the Virgin Islands. And Mr. Merwin 3 has been one of those people who established that connection 4 through trade, trading activity with the Ponce Cement 5 Company from Ponce. 6 Senator Ottley is very influential to the 7 plan that we will be implementing through our office, which 8 is now known as the Division of Planning, or the Virgin 9 Islands Planning Office. Since we testified at the Virgin 10 Islands Legislature in late July, and Mr. Senator Ottley lit 11 the fire, he inspired me to really mobilize an apparatus 12 that I will be speaking about in a few minutes, the planning 13 apparatus, based on what the law allows us to do. 14 It's a phenomenal time for us within DPNR, as 15 our Planning Office, which at one time even now is only 16 2 percent of the DPNR budget, has all of a sudden been given 17 and empowered with the authority to actually mobilize this 18 heritage ecological tourism apparatus that we have long 19 awaited. 20 Ms. Vera Falu, I will speak from a personal 21 perspective, when I was studying in Puerto Rico at the 22 University of Puerto Rico, I specialized in several 23 Afro-Puerto Rican communities, including Loiza Pinones and 24 San Anton. The one community that I still have to study in 25 detail is Congrejos in Santurce. 8 POLICY AND CLOSING REMARKS 1 But what is special about Vera Falu is that 2 her surname, Falu, is African. And there was a population 3 in Puerto Rico, African population of free blacks that 4 existed, just like we had the free blacks that existed in 5 St. Croix, that thrived throughout that period, and I 6 suspect that her ancestry actually is Senegambian. 7 Again, Dr. Hendricks, he is very special 8 because he was very supportive of my work with the Cultural 9 Heritage Institute. 10 Now, I don't want to bore anybody. I really 11 can't follow Dr. Knowles' presentation this morning. I was 12 all the way down the hall, and I heard this audience 13 cracking up, and Dr. Knowles was at the microphone, and I 14 came running to see what it was that Dr. Knowles was telling 15 you all that had you cracking up left and right. And 16 Donavan Rypkema actually gave her a compliment that he is 17 willing to have her travel with him to make his 18 presentations, or his introductions, for him because she was 19 so good. 20 Well, okay, I'll try to be as upbeat as 21 possible, and energize you. You see, the thing is that when 22 I start speaking, I get so energized that it's hard to stop. 23 And what I also have to pay attention to is that we have 24 four presenters, and I'm going to give them their time. 25 So what I just want to share with you are 9 POLICY AND CLOSING REMARKS 1 four points in terms of how I see the policy of heritage 2 tourism, and even development, the direction that it's 3 headed in. 4 First of all, as a policymaker, I look at 5 case studies, okay? And in many ways, my entire life, 6 especially my adult life, has been focused or directed 7 towards the type of work that I'm doing now. I've had many 8 opportunities of being in the right place at the right time, 9 and one of those places that I didn't really discuss in my 10 biography was my experience of living in the city of 11 Pittsburgh from 1979 to 1980. That was very inspirational, 12 because, remember, we have heritage; , we have cultural 13 tourism, we have ecological tourism, we also have sports 14 tourism, okay? And I think the potential for our islands in 15 these areas are all possible, including, and especially 16 St. Croix, for all four categories. 17 But I lived in Pittsburgh at the time when 18 the Pittsburgh Pirates and the Pittsburgh Steelers were 19 world champs. I've never seen that. They were world champs 20 within one year. In addition to that, Pittsburgh was a very 21 diverse city. There were all of these cultural enclaves, so 22 it wasn't possible to just label people as being white 23 people or black people or whatever. It was that group was 24 Armenian, that group was Irish, that group was Italian, 25 African American, but from which part of the United States? 10 POLICY AND CLOSING REMARKS 1 And so, at that time, very early in my adult 2 life, at the age of 18, I was introduced to cultural 3 diversity as we have here in the Virgin Islands. And what 4 intrigued me about Pittsburgh was how, through their 5 community-building agenda, they were able to unite all of 6 these different groups around their sports teams and around 7 the pride of the city. Pittsburgh was in transition from a 8 steel city to a place of service economy, and also a tourism 9 destination. 10 And so, within that time, there was this 11 transition by policymakers to transform this steel city, 12 this very ugly steel city, according to everyone's 13 standards, because when you saw an image of the city of 14 Pittsburgh, what you would see were the smokestacks with the 15 smoke coming out. And then all of a sudden they wanted to 16 become a tourism attraction. They wanted to become a 17 service economy. Well, you know, they actually got through 18 with that agenda in a very short time, and that experience 19 actually inspired me, also. 20 Then most recently, and after Senator Ottley 21 like lit the fire under the Department of Planning and 22 Natural Resources to respond to various planning issues, I 23 spontaneously made a trip to the city of Philadelphia. And 24 I don't know if Donavan Rypkema is here, but he also 25 referred to the Philadelphia Case Study. Well, I will tell 11 POLICY AND CLOSING REMARKS 1 you, I traveled there in early August. I thought, well, it 2 was in the summertime, but it was nothing special about that 3 time, but we had a very difficult time finding or making 4 reservations for the weekend that we were traveling. All of 5 the flights were booked, okay? And we finally found some 6 space in the back of one of the American Airlines flights, 7 but, now, when we got to Philadelphia we got in a little bit 8 late, and we ended up staying in -- well, we couldn't find a 9 hotel to stay in. Well, what happened was we couldn't check 10 into the hotel that we reserved, so we had to find another 11 one. That was another adventure, because all of the hotels 12 were booked to capacity. And we found one space at the 13 Quality Inn, and after we checked in, they were full to 14 capacity. 15 So then my question was, Well, what's going 16 on in this place? You know? And I was trying to figure out 17 if there was a major event. And throughout that time, even 18 when meeting with the planning officials, I was trying to 19 find out, Well, what's going on? And you know that there 20 was nothing major going on. There was a minor conference, 21 there were several free concerts in the park, there was a 22 Tutankhamen exhibit, but most of all, people were just 23 visiting Philadelphia to have a nice vacation. The city of 24 Philadelphia. 25 And what I was told was that as -- they 12 POLICY AND CLOSING REMARKS 1 really have now a higher office vacancy rate in 2 Philadelphia, and the heritage tourism industry has kicked 3 in. Okay? So what you have is, now, an economy that's 4 being fueled by the service industry, but in the area of 5 heritage and ecological tourism, and now it's just a 6 fascinating story, because they're actually set up with the 7 museums, with the transportation systems, with the cultural 8 attractions to tell the stories of their cities. 9 And you know what's amazing about my 10 experience there, is that , when I was there and they were 11 telling me the story of Philadelphia, I could find my 12 counterparts in the Virgin Islands that matched their 13 stories. So when they would talk about George Washington, I 14 could talk about Abraham Markoe, who was a Crucian that 15 ended up moving to Philadelphia and commissioned one of the 16 earliest U.S. standard flags which was carried by George 17 Washington as he led the Philadelphia cavalry out of 18 Philadelphia, okay? In one of the first charges. And that 19 was a Crucian right there. 20 Then, of course, they talk -- they blame 21 Alexander Hamilton for forcing the capital to move, the 22 federal capital, or the capital city to move from 23 Philadelphia to Washington, D.C. That's blamed on Alexander 24 Hamilton, who was not born in St. Croix, but for me he's a 25 Crucian. He was raised here, he was nurtured in St. Croix. 13 POLICY AND CLOSING REMARKS 1 Then I went up to Rutgers. At Rutgers we 2 have Edward Wilmot Blyden, who actually applied to Rutgers 3 University in 1850. He was denied admission, but because of 4 the Rutgers-Princeton rivalry, he was denied by Rutgers, but 5 adopted by several Princeton scholars, and so he was 6 nurtured in that way. 7 And I often wonder, because Paul Robeson was 8 treated very well around the nineteen hundreds by the 9 Rutgers school administration, and I wonder if it was 10 because of the mishap that happened with Edward Wilmot 11 Blyden; , after he went off to Liberia he published all these 12 books, and he was seen as this very scholarly person. I 13 wonder if that opened the eyes of the Rutgers scholars to 14 actually invest in other people of color, including Paul 15 Robeson. 16 Okay. Now, in terms of my view, it's 17 important, and I'm going to give you five points because I'm 18 not going to really ramble on. But that's the framework for 19 the inspiration that leads to the work that we're doing 20 within the Planning Office. Okay? 21 I believe in case studies. I believe in 22 examples and precedents. We don't have to remake the wheel. 23 For instance, I lived in Puerto Rico when, in a short time, 24 they transitioned their economy from an industrial-based 25 economy to a tourism economy, and in a matter of time, just 14 POLICY AND CLOSING REMARKS 1 through public relations, the entire society was 2 transformed. 3 Currently, I'm in the process, within the 4 Planning Department, of developing this apparatus that will 5 help us to facilitate the development activity in the Virgin 6 Islands, as it relates to heritage, ecological, sports and 7 cultural tourism. Now, for me, cultural and heritage 8 tourism are two different things. Cultural tourism has to 9 do with more present activity. You know, the process of 10 reinventing culture, of developing new things. 11 Heritage tourism has to do with that culture 12 that has been developed over the centuries that defines who 13 we are. So, for instance, we can have -- I'm not sure 14 carnival is a combination of a cultural and heritage 15 attraction, but we have to also look at the fact that maybe 16 we can hold concerts for international groups that are not 17 related to our culture, that are part of our cultural 18 tourism, as happens in other islands. 19 Okay. So this development apparatus, I am 20 working with the Planning Department, and one of the areas 21 that we are charged with is actually revising our existing 22 zoning code so that it can be more responsive to 23 contemporary needs. 24 Now, what I heard from Mr. Carrington this 25 morning is that we have to treat our islands differently. 15 POLICY AND CLOSING REMARKS 1 And exactly, that's what we are charged to do. Each of our 2 islands is different, has a different topography, a 3 different business and economic opportunity. 4 We also have to deal with reaching out to the 5 various community organizations. In the case of our 6 society, especially St. Croix, it's almost as if the tail is 7 wagging the dog. The tail is leading the dog, meaning that 8 your heritage tourism program from the non-government sector 9 is highly developed, and now you're educating the government 10 on what needs to be done, or government officials. That's 11 very impressive. 12 But I don't feel that the government should 13 have to -- should back out from its mandate. You know, a 14 government is put in position to lead. A government is put 15 in position to facilitate. And so this development 16 apparatus also has to do with reaching out to the community 17 and getting that feedback so that we can actually advance 18 these ideas. 19 And to this end, we're looking at local area 20 studies where we can actually focus on different areas and 21 work in partnership with other government and private 22 entities to bring these cases about. Communities, we have 23 the commercial centers of Christiansted, Frederiksted, 24 Charlotte Amalie, the towns. So that's another area that 25 we're working on developing, along with eventually defining 16 POLICY AND CLOSING REMARKS 1 where these different sites are; what the potentials are; 2 what are our needs, and eventually working with the Tourism 3 Department to actually promote these different sites, and to 4 facilitate, when visitors come to the Virgin Islands, that 5 they will be able to know exactly what we have to offer, 6 which is significant. 7 And so, to this end, we are looking at such 8 things as data collection in the area of land and property 9 uses. In Frederiksted that's an issue, because we have, 10 right by the waterfront, we have an area that is rather dead 11 at night because of the types of uses that occur along that 12 waterfront, but we know the potential for the vitality. 13 We have, in Christiansted, we have the 14 theater facility, the Sunday Market Square that's being 15 developed by Our Town Frederiksted, and the opportunities at 16 night for it. And so we, from the government sector, are 17 now trying to identify the funding sources so that it 18 wouldn't take so long for these projects to develop. And 19 it's not just a matter of looking to the public sector, but 20 also the private sector. 21 Implementation is very critical, in terms of 22 our agenda, for producing this plan; making sure that it's 23 not just a vision, as has been the case for some thirty, 24 forty years, but making sure that we can identify and work 25 in partnership with others to make sure that these projects 17 POLICY AND CLOSING REMARKS 1 come to reality. 2 And this is an area that I would prefer to 3 deal with in the question and answer session, but it's very 4 critical to the planning process, and it's something that we 5 take for granted, and it has to do with community building. 6 This area of community building, which for me, in my 7 research, had to do with studying identity politics. We 8 have to build a sense of community, similar to what happened 9 in Pittsburgh with the sports tourism program, or where, you 10 know, just because of the allegiance of the city. You know, 11 I mean a Pittsburgher is a very proud person, regardless of 12 what race they come from. The Danish West Indies also 13 include different types of people. How do we engage our 14 diversity in this territory so that we can move forward our 15 agenda? 16 Okay. At this time we will have the first 17 presentation, which is by Ms. Vera Falu, and at this time 18 she will speak on her plan for her vision in terms of 19 advancing policies. 20 Vera Falu, could you give us your 21 presentation please? 22 MS. FALU: Good afternoon. Buenas tardes. 23 I need to go back a little bit to something 24 that Dr. Bocachica said. Yes, I am a Puerto Rican; and yes, 25 we come from Senegal via Sevilla, Spain, down to San Mateo 18 POLICY AND CLOSING REMARKS 1 de Congrejos to Santurce, Puerto Rico. I am very proud of 2 that. 3 I am going to talk about strategies for 4 success. Forget about economic development, forget about 5 cultural heritage. Strategies for success. 6 I have been living in St. Croix for thirty-four 7 years, and some people might say, Why am I I am here sitting down 8 talking about strategies for success? And why am I hearing 9 in this conference about cultural heritage? 10 And the reason why I am sitting in here is 11 because I live it, because I cherish it, because I respect 12 culture, and I respect tourism. I came to St. Croix 13 thirty-four years ago here with a contract for two years. 14 And I need to tell you that story, because when I came, I 15 was just coming to work at the hospital, and like the slide 16 says, the first time I saw a festival, the first time I saw 17 a carnival, I kneow this was the place. 18 These two events showed me the rich 19 tapestries of cultural elements available in this community. They 20 converge in my mind, and in my soul, and in my spirit, all 21 those colors and the sounds and the people going down the 22 road, and to this day, I'm in love with St. Croix and with 23 the Virgin Islands, just because of those two significant 24 events. 25 For weeks and months on end, Virgin Islanders 19 POLICY AND CLOSING REMARKS 1 travel, work, think, dream of only but festival and carnival 2 getting ready. And when the people come and see those two 3 events, they only see the parade, the final product. But do 4 we look at those costumes and see the work that was behind 5 it? The geometry, the mathematics, the sewing, all the 6 elements that converge together to make that costume? We 7 only see that costume, and the lady dancing and jumping and 8 everything. But we need to put those things into place in 9 our school system. 10 Those two events, to me, consolidate culture 11 and heritage. Just extrapolate what happens then, and then 12 watch the explosion of interest from all over the globe. We 13 need to capitalize on those two events. 14 The marketing of festival and carnival, at 15 this time I need to also market Virgin Islands-Puerto Rico 16 Friendship, because I am the president of the Virgin 17 Islands-Puerto Rico Friendship Committee from 1978. After 18 they have finished with these costumes, we need to market it 19 via videos, museums, where visitors can recreate the 20 experience; where individuals can come and see and touch the 21 past festival or carnival costumes, . eEven to learn how do 22 them; how to dance, how to cook. Just imagine, these 23 interactive modalities of enjoying the experience will make 24 for a unique hands-on experience. These are just two 25 examples of what happens here every single day. Just see 20 POLICY AND CLOSING REMARKS 1 what just happened at lunch time. That was marvelous. 2 Please give them a round of applause. 3 Traditions and history must be viewed as 4 significant sources of income -- we all talking about money. 5 Money has been the big elephant in the meeting for the whole 6 two days -- and why we endeavor, all the year long, to go to 7 a destination in which you are going to learn about other 8 people history and culture. Close your eyes for a moment, 9 and reflect on the last trip abroad you took for pleasure, 10 vacation, or even business. Just close your eyes. 11 Reminisce. How long did you plan it? How much did you 12 spend? If you had more money, would you have spent that 13 too? How many people went? Would you go again? There you 14 have it. 15 Others would want to come here and learn 16 about us, too. Why should they? What are we offering? The 17 consolidation and the cohesiveness of the message must be 18 accomplished through synchronization of the offerings. 19 The Department of Tourism must be the brain 20 to harness these forces. They are the catalyst. The 21 outlook for our economy is strong as we move forward into 22 2008, with the tourism sector one of those that will drive 23 the projected growth. And I am quoting from the budget 24 document of the Honorable John P. deJongh. 25 The Tourism Department has a strategic -- and 21 POLICY AND CLOSING REMARKS 1 I see the commissioner looking at me -- but I'm talking 2 about her strategic goal, and her goal is to foster 3 awareness in the local community -- that means all of us -- 4 of the importance of tourism to the economy of the United 5 States Virgin Islands. 6 This is a very lofty goal. How do you foster 7 awareness? I think we have been doing that for these past 8 two days. Strategies will have to be developed commensurate 9 with achieving the desired outcome. One of these is the 10 communication to the public at large -- not us. We know 11 about it. We live it, we work it -- to the public at large 12 of programs and opportunities available to all that will 13 accrue in increased revenues for the entrepreneurs in 14 particular, but the territory, in general. 15 And I think that's what we've been talking 16 about. Really and truly, we work it; , we sell it; , we have 17 Mocko Jumbies and pictures and soaps and lotions and 18 everything, but how can we capitalize on everything that we 19 saw this morning and yesterday, and then tell the general 20 public and the children and everybody else: , Be an 21 entrepreneur. Make money, because money is to be made. 22 The United States Virgin Islands is a true 23 reflection of what diversity is. That's why I'm here. 24 Hablamos espanol, hablamos patois. That's diversity. We 25 are fortunate, indeed, to have such richness at our disposal 22 POLICY AND CLOSING REMARKS 1 to draw upon. People from all over the globe converge here 2 by choice. I came for two years, like I said. I am here 3 now thirty-four years later. I'm sure that if I check the 4 audience, many people just came for a project, for a grant, 5 for something, and here we are. Dr. Hendricks says 6 sometimes, "It was the water." 7 What do we have to offer? Our people. We 8 are resilient, we are diverse, we are innovative, we are 9 optimists, we are hard-working, and we are committed to 10 success. And don't let anynobody else tell you different. I 11 have seen it very much different. This is the people that I 12 know. This is the people that are called Virgin Islanders. 13 Our economic development must be 14 people-centered. All must be focused on what we will offer, 15 and how. We have to capitalize on our diversity, we have to 16 embrace it, we have to showcase it. Viva la diferencia. 17 What is a policy? It's a rule. It's a 18 guiding principle. It's a course of action. It's a plan. 19 Policy must come from a composite of all stakeholders, 20 private and public partnerships, and I truly believe in 21 that. We can't work alone. We have to work together to 22 achieve the common goal. 23 The convenor really should be the executive; 24 the governor. He needs to develop a vision for prosperity 25 for all, because, after all, it's a team effort. And like 23 POLICY AND CLOSING REMARKS 1 he said, Together we can, and together we will. 2 The strategy, then, is the approach, the 3 method, the tactic, to effectuate that policy. The how? 4 The plan. And I think we putting together a nice plan these 5 two days, and I'm looking forward to see how it develops. 6 I am going to suggest some policies and some 7 strategies. I been talking about this with friends, 8 families, associates, partners. I believe it starts with 9 our children, with our young people. They need to be our 10 champions for change. They must take the torch. I think 11 none of us in here is younger than fifteen, so we need to 12 immerse our youth in financial management and planning from 13 K to 12. Financial management, we need to teach our 14 children that. 15 We need to redesign our curriculum to reflect 16 our Afrocentric culture, and create school-based incubators 17 of culture and heritage. I firmly believe in that. I am so 18 saddened when I go to functions and people say, Okay, 19 everybody stand up. We are going to sing the Virgin Islands 20 March. One stands up. They don't know the full Virgin 21 Islands March. They look at our flag, and they don't know 22 where the flag came from. They were talking about sea, sun 23 and kalaloo and everything. How many of our children can 24 sing, or know? 25 And I am going to give you a joke. I don't 24 POLICY AND CLOSING REMARKS 1 know if it's a joke, but it was very sad to me. I have a 2 six-year-old granddaughter, and the current went out 3 yesterday, but, you know, current goes here almost every 4 day. And she asked me, "How are we going to eat?" You 5 know, sometimes you feel like taking these children and 6 shaking them, that's how I felt that time. "What you mean, 7 how are we going to eat? I don't need current to eat. We 8 don't need the microwave to eat." 9 But in her little six-year-old mind, we could 10 not eat. What that says to me? That I, myself, need to do 11 a little bit more in my own household to encourage and teach 12 these children what is our culture, because when we were 13 growing up, we didn't have microwaves. Right, Ms. Dorsch? 14 We need to foster pride in our history, in 15 our ancestors, and our accomplishments. I know who I am. 16 If you go to the book of Numbers and you look for Ruben, 17 Ruben was the first son of Levi, and the last son of Ruben 18 was Falu. So I know who I am. We need to tell our children 19 who we are. Not something that comes in a can, in a CD, in 20 a DVD. 21 Do we know our history? Do we know how our 22 mother does this, and why does she do it? Why do we dress 23 the way we dress? Why do we comb our hair the way we comb 24 our hair? Why we eat kalaloo, and then why we eat arroz con 25 pollo? We need to know these things. 25 POLICY AND CLOSING REMARKS 1 Can we relate this fluently to others seeking 2 this knowledge? It is good and well that we all know what 3 we are and what we know and everything, but can we 4 succinctly explain to someone we meet down the road in 5 Frederiksted who we are? Can we do that? 6 We need to develop and promote 7 an entrepreneurship spirit in our citizens. I believe in 8 money. And give incentives to financial institutions that 9 have a policy of assisting and encouraging local small 10 business ventures. We have a lot of people that have a 11 vision, that have a plan, that have a dream, and then they 12 go to the bank and you have to fill about two thousand 13 pieces of paper before they tell you no. That is terrible. 14 We need to encourage businesses, banks, financial 15 institutions, to help our local people. 16 We need to foster a mentality of 17 interdependence. We don't live alone. We don't live in 18 St. Croix alone in the Virgin Islands. We don't live in 19 Buck Island. We live with people. It's interdependence 20 that is going to carry us through, not dependence. Look at 21 the difference in the two words. And that we need to foster 22 in the general public, not all of us. 23 Let us capitalize on our historic places. We 24 need to refurbish; we need to clean them, enhance them, 25 beautify these historical places. We need to create a 26 POLICY AND CLOSING REMARKS 1 registry of them with their backgrounds, pictures, and 2 anecdotes about the place, if available, and disseminate 3 them. 4 I have yet to see a book explaining to me, or 5 a brochure, about our own Government House in Christiansted, 6 and I believe that is one of the most beautiful buildings I 7 have ever seen. Now we have it closed behind gates and 8 everything, and people cannot even go to the second floor 9 because it's closed. And if you go to the second floor, we 10 have to go through metal detectors. So people have to stand 11 on the other sidewalk across the street to take a picture of 12 our own Government House. Even our own people cannot go up 13 the steps. 14 Let us develop a cadre of youngsters versed 15 in our culture and heritage to conduct guided tours for a 16 fee. They need to get community service hours to graduate. 17 Just give them a stipend, and teach them your history, our 18 history, our culture. 19 Let us charge to visit some historical 20 places. Yes, we can, because I know everybody charges. We 21 have this mentality that these things are free. Nothing is 22 free. Yes, we can charge , and should charge. But first, we 23 must develop brochures that are accurate, in brilliant 24 color, and kept up to date. 25 Let us maintain our islands clean and with 27 POLICY AND CLOSING REMARKS 1 proper signage. Cleanliness sells. We don't want to see 2 dumps, we don't want to see garbage, we don't want to see 3 ads from two political campaigns eight years ago, and the 4 banners as they are flying. We need to clean our islands. 5 And let us bring common courtesy back. You 6 go to the airport, you reaching here, and nobody tells you, 7 "Good morning. How you doing? Welcome to St. Croix. Can I 8 help you with your luggage?" You are going to the taxi -- I'm 9 not going there. I am not in't going to say anynothing. Let us 10 bring common courtesy back, people. 11 The government spends countless thousands of 12 dollars sending employees abroad to participate in 13 conferences, meetings, all about. Let us require that all 14 traveling on government business with taxpayer money, my 15 money, must carry with them a small V.I. flag. Let us carry 16 with us a map of the Virgin Islands, because you go to the 17 hotel and you say, I want to mail this back. "We don't mail 18 to other places." We are under the American flag. "We don't 19 ship there." How you mean you don't ship there? We are an 20 American place. We sell ourselves as American Paradise. 21 Then you whip out your map and you tell them, "See us there? 22 See the flag?" We have to tell them about St. Croix. That 23 is what we need to do, because we spending big money sending 24 these employees all about. 25 There are occasions where even many 28 POLICY AND CLOSING REMARKS 1 community-based organizations travel for national 2 conferences. Bring them into the picture, Ms. Doty. Let us 3 develop standardized packets of information and souvenirs 4 that will accompany these unofficial ambassadors. And I'm 5 going to put my editorial in, not a button with, "I am a 6 Virgin." I am tired, personally, with that button. I don't 7 know what we trying to convey with it. Is it a conversation 8 opener? Let's move it on. 9 The strategic goal of creating and fostering 10 awareness in the local community of the importance of 11 tourism to the economy of the USVI should be the mantra. 12 That should be the button. That should be in the picture. 13 That should be in the banner. That should be in the flag of 14 the St. Croix Source and the St. Thomas Source. 15 We are creating awareness of the importance 16 of tourism to the economy of Virgin Islands. If tourism 17 will continue to be our product, then all of us must be on 18 the lookout for tourists at all times. We, too, are 19 tourists in our own islands. When last any of you went to 20 Buck Island? When last any of you went to Salt River? 21 This morning I heard a wonderful presentation 22 of Mr. Carrington of CHANT. Mr. Carrington, much respect. 23 A stature for our islands is required. Thorough knowledge 24 of these islands is a must. The desire to share that which 25 is within us then is the segue. We have to have the passion 29 POLICY AND CLOSING REMARKS 1 ourselves. We can't instill passion in others if we have a 2 flat eaffect. 3 Economic benefits will come to all of us if 4 we follow the path of consistency in the offerings to 5 residents and tourists alike. And the gentleman this 6 morning said it: Build it for us, not for other people. 7 Then other people will come. 8 Develop clarity in the message, and deliver 9 it continuously. Don't change the message every year 10 because it's the flavor of the month. Leave the message. 11 If the message is working, leave the message. 12 We will remain competitive by analyzing our 13 competition, because we need to study our enemies and our 14 friends, and learn from their experiences. We need to look 15 in the Caribbean and elsewhere to see what others are doing. 16 We need to foster greenness. We have to 17 cherish our environment. That is the way of the future: 18 Cherish your environment. Share the place where you live. 19 Love it. 20 We need to provide diversity in the times and 21 places in which we engage our visitors and residents alike. 22 If I come out of Sunny Isle movie now, and I want a 23 hamburger, I can't. If I want to go for kalaloo, I can't. 24 Brady's is closed later in the afternoon. I can't go to Brady's 25 in the night. I can't go to Harvey's in the night. Villa 30 POLICY AND CLOSING REMARKS 1 Morales now is only open Wednesday, Thursdays and Fridays. 2 So where are we going to give these people the food that we 3 say we want them to taste? Think about that. 4 We need to provide incentives to establish 5 businesses, and those willing to come on board, and that's 6 what CHANT is doing. 7 We need to decrease the institutional 8 roadblocks. This bureaucracy is killing people. You want 9 to open a business, and you cannot get the license for the 10 next three months. Yet you paying rent for the building. 11 These will work, if we work together. I 12 sincerely believe that. I sincerely believe. 13 I thank you for allowing me the opportunity 14 to talk with you all. 15 MS. MILLS-BOCACHICA: Thank you, Madame 16 Policymaker. That was a very comprehensive approach to our 17 heritage tourism industry. 18 At this time I'd like to change the sequence, 19 as I originally planned. I'd like, at this time, for 20 Mr. Robert Merwin to make his presentation, and then we'll 21 proceed with Senator Ottley. 22 Thank you. 23 MR. MERWIN: Good afternoon, everyone. I 24 would first like to thank the Humanities Council for holding 25 this conference. I think that it is -- can you hear me all 31 POLICY AND CLOSING REMARKS 1 right now okay? 2 MS. DORSCH: You have a cold or something? 3 MR. MERWIN: Well, I'm trying to catch up 4 with you, Ms. Dorsch. Maybe my voice is not as it should 5 be, but I was not born in 1920; it was 1930. So what I can 6 say is I've been at this for a long time. 7 And what I would like to say, by way of a 8 little bit of background, I came back to St. Croix in 1956 9 and went into the family business, where we were shipping 10 and insurance agents, as was mentioned. And as a shipping 11 agent here, we have had a lot to do with regular scheduled 12 service to the Virgin Islands. And regular scheduled 13 service is one of the most important things that any 14 community needs, whether it is air transportation or cargo 15 movements on the water or whatever it is. But I've been 16 concerned with the transportation business, for one of the 17 things, because without regular, scheduled transportation, 18 none of us can plan very much. 19 In addition to that, I have seen a number of 20 things that have been going on since my grandfather came 21 here in 1885, and the company was established in 1892. 22 We've had over a hundred years of the St. Croix economy. 23 The ups and downs of the economy over the years has been 24 something that has required adjustment, and I believe that 25 all of us are aware that, when the cruise ships pulled out 32 POLICY AND CLOSING REMARKS 1 of St. Croix in 2002, the St. Croix economy, especially the 2 west end, has suffered terribly. 3 In 2001, the Port Authority had a very 4 expensive study made called the St. Croix Economic Action 5 Agenda, and how are we going to bring this economy back 6 after it was declining the way it had been? In that 7 St. Croix Action Agenda, which I think went on most of the 8 shelves in government and nothing was done, but they 9 recommended a conference of this sort, to discover and to 10 establish a brand for St. Croix. And I think we're coming 11 up now with a brand, which is heritage and cultural tourism. 12 I believe that we can see, from the various lectures that 13 have been given during this two-day conference, a lot of the 14 advantages that heritage tourism can bring; heritage cultural tourism, is a viable economic condition to pull us out of the 16 economic doldrums that we have been in. 17 In the process of all of this, as a 18 businessman in the Frederiksted community, trying to meet 19 with the various cruise lines or the steamship companies or 20 other things, we also were the Pan-Am agent at one time when 21 Pan-American was still an airline, and we were in the travel 22 business, we sold tickets to a lot of people who left 23 St. Croix and then came back years ago when they used to go 24 by ship, but we have been involved in trying to attract 25 regular scheduled carriers to the island. And today, I 33 POLICY AND CLOSING REMARKS 1 think if you look at the number of regular direct flights 2 into St. Thomas and the direct flights into St. Croix, we 3 have a long way to catch up with just enough traffic coming 4 in here to fill up the -- we've talked about we need hotels 5 to be able to accommodate more people so we can increase the 6 seats on the airlines coming in, so that we can get regular 7 scheduled direct service into the island. This is an 8 important aspect of developing heritage tourism so that 9 people can come here. 10 We know that some of the small hotels are 11 offering incentives to come down, and packages and so forth, 12 and then they see the cost of transportation here. When you 13 compare the price to go to Aruba and the price to come to 14 the Virgin Islands, and the special deals that they're 15 having, we are not competitive from the transportation 16 standpoint. 17 So we have to figure out how we can deal with 18 the various regular scheduled travel carriers to give us a 19 regular, fair price. That has to come into the economics of 20 all of this. 21 But in the course of my fifty-one years in 22 this family business, we have seen a lot of efforts. Once 23 you get the regular scheduled service here, how are you 24 going to get things for people to see and do? And going 25 back to some of my background, Governor Paiewonsky appointed 34 POLICY AND CLOSING REMARKS 1 me to the Virgin Islands Planning Board, and I spent a lot 2 of time on trying to figure out how to plan and how to 3 revitalize our towns and other things going back into the 4 early sixties. 5 Then Governor Evans appointed me to the Fort 6 Frederik Commission, and Fort Frederik is one of the most 7 historic properties in Frederiksted, or the most historic 8 building in Frederiksted, and everyone from the cruise lines 9 would come in and say, "Why is the fort being closed on the 10 day when the ships come in?" "Oh, it's a holiday here." We 11 can't get the government to open up on days that people will 12 go into the fort. There were all kinds of things. 13 Well, on the Fort Frederik Commission, we 14 worked on several years to try to move all of the government 15 buildings. Just a little bit of the history. When I came 16 back to St. Croix in 1956, the police department was there, 17 the telephone company was there, the library was there, the 18 courthouse was there, and the jail was there. Everything 19 was in Fort Frederik. 20 Now, part of the commission's job was to move 21 the government out of Fort Frederik, and turn it into a 22 museum. This was a great attraction. So for all this time, 23 we then set up -- they didn't charge anything. They 24 wouldn't charge, as we mentioned before, about charging to 25 go into this museum. A big cultural thing is here in the 35 POLICY AND CLOSING REMARKS 1 Virgin Islands every museum must be free, but they weren't 2 open when they should be open. They didn't have the 3 attendance there. How are you going to pay to staff at the 4 historic site of this museum so that it's available when the 5 tourists or the visitors want to visit? 6 So we went through a process, and years ago, 7 a group of us started the Friends of Fort Frederik, because 8 they couldn't get light bulbs, or they couldn't get toilet 9 paper, or they couldn't get anything else to accommodate the 10 tourists. So we had to get the Friends of Fort Frederik, 11 and we still have an account, whenever they need supplies or 12 something there, the Friends of Fort Frederik, or people who 13 have made contributions to it, will do it. 14 Coming down, the way I have served on various 15 other community activities or government services, presently 16 I am a commissioner on the Coastal Zone Commission, and the 17 Coastal Zone Commission is trying to preserve our islands, 18 especially our shorelines and so forth. And I was appointed 19 and confirmed and got my Certificate of Appointment in 20 July of last year. And over the last year I have had 21 experience in how do we speed up the permitting process? 22 Everything that wants to be done along the waterfront is 23 taking months and months and years and years to get things 24 going, and it has slowed down the St. Croix economic 25 development with the laws that our legislature passed. 36 POLICY AND CLOSING REMARKS 1 Now, I think that the laws are very important 2 to preserve our ecotourism aspect of it, and we do want to 3 protect our shorelines, our reefs, and all of our other 4 valuable things. But we must update the laws in such a way 5 that we can process an application faster. 6 One of the plans that is needed now is a land 7 and water use plan. We have been working on how do you 8 designate where you want development and where you don't 9 want development? That is a very important thing. 10 Now, the laws in the Virgin Islands that were 11 passed in the eighties are now being implemented through 12 Planning & Natural Resources, but the process is slowing 13 down. I tried to clear some land a couple years ago. It 14 took me months to get a permit, and in the final analysis, 15 by the time I supplied the permit, the cost of the permit 16 was much more than the cost to build the road which I was 17 applying for. And the whole process, I built the road in a 18 couple of days with half the price of the permitting 19 process. 20 Now, when an outside investor comes in, and 21 he runs into the fact of what it's costing to just obtain a 22 permit; this is another thing. We're protecting our culture 23 and our economy, I mean our ecology, but the process needs 24 improvement in order to attract investment. 25 Now, we need to attract outside investment in 37 POLICY AND CLOSING REMARKS 1 the way of hotels. When it comes to casinos, I think this 2 ihas a question mark in the minds of some people. Is this 3 good or bad, and is this good for our economy? Will the 4 visitors who come to the casino want to visit all our 5 historic sites and see our investments here? But all these 6 questions have been debated over the years, and are an 7 important part of it, and it has become part of our culture. 8 I want to say that, on the Coastal Zone 9 Commission, for example, the staff will interview people, 10 and I found some investors come in here, the EDC, the 11 Economic Development Authority, will encourage that investor 12 to come here with all kinds of incentives. After the 13 incentives are all in place and they're all enthusiastic, 14 they go to get the permits, and then, "Oh, we don't need 15 that here," is some of what has been fed back from Planning 16 & Natural Resources. 17 Nevertheless, we have made some -- I would 18 also like to inject this: Since Governor deJongh has taken 19 office, we have had some changes, and there has been a 20 speed-up in the process. And one of the things that the 21 governor asked me to do was: , How do we speed up the process? 22 Well, up to Wednesday afternoon, we met, a group of us, from 23 Our Town Frederiksted, met with Commissioner Mathis, and 24 discussed the process of all of this and how are we going to 25 get our planning. 38 POLICY AND CLOSING REMARKS 1 We really need to do some strategic planning, 2 which includes our whole infrastructure. How do you get 3 from the airport to the hotels we're going to build? How do 4 you get from the rock quarry to the seaport where all these 5 heavy gravel trucks are going? For example, the roads have 6 to be improved to the point where you can accommodate these 7 heavy trucks going on them. There are all kinds of things 8 that, in order to keep up with the development that we would 9 like to have, it is a very complex process, and we're going 10 through a process. 11 Now, when it comes to heritage tourism, there 12 is a process that I think we're going through, and one of 13 the things that I would like to comment on is that I was 14 chairman of the St. Croix Landmark Society back in 2000 and 15 2001, and as the chairman, I have been involved with the 16 National Historic Trust for Historic Preservation, and 17 through the National Trust we have gotten a lot of 18 information as to how to get these historic buildings 19 identified, and how do you get Fort Frederik registered in 20 the National Historic Register, so that that project will be 21 preserved and restored in accordance with its historic 22 values, and that somebody doesn't come along and put a 23 telephone company in, as the government had done originally. 24 Nevertheless, we have tried to recover some 25 of these historic sites and make them into museums and make 39 POLICY AND CLOSING REMARKS 1 them attractive, and we need to look at this. 2 We also need to look at the whole road 3 infrastructure. As I started to mention, do we have 4 bypasses going around the cities? For example, 5 Christiansted Bypass has taken us about twenty-five to 6 thirty years to get that process going. 7 I would just like to try and summarize this, 8 that Landmark Society has been in existence from 1948 until 9 now. We had a fifty-year magazine publishing to preserve 10 the heritage there. Next year will be sixty years since 11 St. Croix Landmark was established. We have been preserving 12 some of the museums and libraries and things of that sort, 13 which are an important part of preserving our heritage. 14 The Lawaetz Family Museum at Little La Grange 15 has been an important thing. We're going to hold a retreat 16 there next week for our trustees for the Landmark Society. 17 And I'm hoping in the process of all of this that we can get 18 better collaboration. 19 One of the main points that I would like to 20 touch on, just in summary, is the National Heritage Area. 21 Donna Christensen had mentioned the National Heritage Area, 22 and she has a bill in, and the National Park Service will be 23 conducting a survey to get St. Croix declared a National 24 Heritage Area. And along that line, I'd like to mention a 25 couple of sentences here about some of the benefits. 40 POLICY AND CLOSING REMARKS 1 The process of creating a National Heritage 2 Area encourages residents, government agencies, 3 not-for-profit organizations, and private partners to 4 collaboratively plan and implement local programs and 5 projects that recognize, preserve and celebrate many of 6 America's defining landscapes. These partnerships seek both 7 short- and long-term solutions to their conservation and 8 development challenges. 9 In summary, I would just like to say we hope 10 that all of you would partnership with our government, with 11 our private sector, with our not-for-profits. If you're not 12 a member of St. Croix Landmarks, join Landmarks, and let us 13 work together to bring about this National Heritage Area, 14 because once an area is designated, the local partners can 15 receive a million dollars a year for fifteen years, for a 16 total of ten million, to help develop and implement a 17 management plan and accompanying compliance for the area. 18 This funding is provided by Congress through 19 the National Park Service to each of the areas. Each of the 20 areas. So if we could get designated as a National Heritage 21 Area, as the Delegate is trying to do, I think we'll be on 22 the way to getting some good grants to help us develop the 23 infrastructure. 24 Thank you very much. 25 MS. MILLS-BOCACHICA: Thank you, Mr. Merwin. 41 POLICY AND CLOSING REMARKS 1 As you can see, we have four very influential 2 people in terms of developing our heritage tourism economy. 3 And now I'm going to introduce a very dynamic 4 young senator, Senator Basil Ottley, who has a background in 5 public policy, and has developed his own ideas of the 6 direction that we should take. 7 Thank you. 8 SENATOR OTTLEY: Good afternoon. Just again 9 to repeat, I do have a background in public policy. I went 10 to Duke University there. 11 After acquiring a bachelor's of mathematics, 12 I went on to do a master's in public policy at Duke 13 University, where I focused on international development. 14 And I looked primarily at, What are the reasons and 15 causations of why some nations develop and move forward and 16 succeed, and why others fail? And so there were times we 17 took particularly close interest at, What are the building 18 blocks of communities? 19 And I think when I entered politics, I always 20 used to say that my approach perhaps is more of a nation 21 builder than as a politician, and the difference is a 22 politician thinks on the next election, and the nation 23 builder thinks on the next generation. And that's the type 24 of perspective that I hope to bring to you today. 25 I'm not really going to be wearing my 42 POLICY AND CLOSING REMARKS 1 politician hat today, but I'm shaking off the rust a little 2 bit here in trying to pull back my public policy skin, and 3 you'll see it in my presentation that I'm a little rusty. I 4 haven't done a Ppower pPoint pPresentation in many years, so I 5 kept to the basics so as not to do anything fancy and just 6 disrupt the whole process. 7 So I'm going to begin, again, with why we're 8 here. We're having a discussion about what I think the 9 potential strategies are for developing a heritage and 10 tourism product in the Virgin Islands. 11 I wanted to begin with kind of going back to 12 the past and seeing how discussions by some of our elders 13 have great relevance to where we are today. This is a quote 14 by one of our great intellectual scholars, and it's 15 interesting that Wanda mentioned him, Dr. Blyden wrote in a 16 book in 1887 that -- and it depicts some of the struggles 17 we've been having in terms of the discussion of culture. 18 Many times we interject, Well, is the quadrille really ours? 19 Because there are interjections of European culture and 20 Africanisms. He brought up the point that we can't try to 21 compete, we can't try to evolve as a people by mimicking 22 others. What the task of his generation and coming 23 generations would be, was to find a way to work hard to 24 develop what our unique perspective is to the world. And he 25 discusses that, that if we take the time not to worry about 43 POLICY AND CLOSING REMARKS 1 what has happened to us, but we take the time to see what 2 our place in the world is going to be now and looking 3 forward, we would find that, in that struggle and in that 4 development, we create a unique presence in the world that 5 becomes attractive to other people. 6 That's what we're talking about in terms of 7 developing cultural and heritage tourism: Developing a 8 unique perspective to the world that doesn't exist anywhere 9 else. And so it's amazing to see that, back in 1987, the 10 thinking and the perspective of some of our leaders are 11 there. 12 I also want to use it, because many times we 13 think of the perspective of our leaders or we talk about a 14 Wilmot Blyden in the context of Trivial Pursuit, not seeing 15 that what they talked about, what they wrote about, actually 16 is a tool that can help in our development. It's beyond 17 Trivial Pursuit. It's something that really needs to be 18 engaged intimately in our public policy, because they are 19 lessons that can be learned that can give us some direction. 20 By way of a road map, what I'm going to do is 21 talk about the elements and factors of cultural heritage 22 tourism. I'm going to make a linkage between a discussion 23 that's happening across the world, which is about 24 sustainable cities. I'm going to move on to talk about some 25 of the challenges that are going to impact that we're facing 44 POLICY AND CLOSING REMARKS 1 when we're moving toward heritage tourism. Then I'll move 2 on to discuss some strategies as I see that could possibly 3 be used. 4 Now, something we've been at this conference, 5 and I think these are some of the common themes that we've 6 heard throughout the conference, we've talked about our 7 community; we've talked about authenticity; the physical 8 form, the structures that we have; the values that are 9 discussed. And when we talk culture, many times we forget 10 that the values of a place is also depicted in culture, and 11 that transcend food and dance and what have you. And what 12 makes the experience authentic is the extent to which the 13 values of the place are felt by others who visit. And the 14 values, as we saw when the young lady brought a cup of water 15 to Mr. Merwin, that is something that people react to and 16 makes the experience authentic. 17 Sustainability is a very important part of 18 this discussion, and this is where the dynamic between the 19 need to preserve, but then the need to renew, comes in 20 conflict. I mean you can't preserve without also at the 21 same time renewing and refreshing yourself, your product, 22 and where you're going. But that is the biggest challenge 23 in this discussion. How at the same time do you preserve 24 what is relevant, but make room for the new? 25 The distinct experience. That's what we are 45 POLICY AND CLOSING REMARKS 1 trying to find out, and we're trying to determine what is 2 that distinct experience in coming to the Virgin Islands? 3 We feel it, we know it's there, but how do we lift it up to 4 the point where, as soon as people hit St. Croix, as soon as 5 people hit St. Thomas, as soon as people hit St. John, they 6 smell it in the air, they taste it. That's the challenge. 7 Now, I kind of messed up a little bit here, 8 and I went to the challenges, so I'm going to try to get the 9 help of the technician when I need to go back. I want to 10 jump to the discussion of sustainable cities, because I 11 think that whole discussion overlaps and intersects the move 12 to develop a heritage and cultural tourism. 13 The Urban Land Institute has begun a process 14 of what they call having discussions with world cities. And 15 I think, in essence, when we try to engage in cultural 16 heritage tourism, we are also trying to become a world city. 17 here's one of the perspectives about what sustainable cities 18 should be about: Cities in the global marketplace must 19 provide a quality of life, extend the benefit of a global 20 market to a broader population, generate opportunity and 21 prosperity, and create long-term value by recognizing 22 distinctive identity and diversity; similar issues and 23 thoughts and perspectives that have come up in our 24 discussion about heritage and cultural tourism. 25 Our next, and I think this creates the 46 POLICY AND CLOSING REMARKS 1 greatest link and parallel to the discussion we've been 2 having in this the conference, is if we lack vision and 3 neglect environmental protection and ignore the need to 4 preserve history and culture, then what we decide to invest 5 and develop today will probably ruin our living environment, 6 and what we leave behind for our posterity will be problems 7 and headaches. 8 There's perhaps no more powerful statement to 9 me than this, bridging that link between sustainability and 10 heritage tourism. The discussion about sustainable cities 11 is that, if we do not engage the issues of quality of life, 12 just like Mr. Merwin was talking about, dealing with our 13 infrastructure, with the placement of where we have schools, 14 where we have busy thoroughfares, where we put community 15 developments, how we develop our physical environment that 16 allows and enhances walking, the public spaces that we 17 create that reflect and give honor to our culture and our 18 heritage where our icons of our history have an easy and 19 natural participation with us. 20 For instance, we may have a park where we 21 have an outstanding bust of Blyden, but then, at the same 22 time, there's a water park in close proximity where children 23 go, and so there's an easy interaction between our culture 24 and our heritage. And when visitors come and see us 25 partaking of our place, they see our ancestors and those 47 POLICY AND CLOSING REMARKS 1 values that are important to us also in display, and that 2 create the liveable city. It creates the sustainable city 3 that speaks to the quality of life of the people. 4 Now, I'm going to need your help to get back 5 to the challenges. All right. And here, of course, this is 6 not all of the challenges that we face, but I tried to put 7 some out there that we typically don't think about or look 8 at as challenges. 9 The first one is the elusive collective sense 10 of ownership, and this was a term that came to me in my 11 reading and research from the Urban Land Institute that I 12 thought was very powerful and interesting. 13 We keep talking about what is culture, and we 14 have a long debate about that. Nobody can really put their 15 hand on it. But we're missing the point of that. What this 16 statement is saying is what we're really trying to identify 17 is a collective sense of ownership. That's what's lacking 18 here. We don't have, among us as a group, we haven't taken 19 ownership of what that "V.I. thing" is. No matter what we 20 want, no matter whether it's kalaloo, whether it's knowing 21 who Blyden or who Doug Harrison is, or being able to speak 22 to dates that have happened in our history at random, the 23 most important thing is having that ownership to that body 24 of essence that's out there, and that's perhaps the greatest 25 challenge that we're facing among natives, among those who 48 POLICY AND CLOSING REMARKS 1 have made the transition to become a part of us: We don't 2 have an agreed-upon and shared sense of ownership about this 3 thing we all know is there, the thing that has drawn us 4 here. We don't agree to share it and to take ownership and 5 invite others to own that. And that's, to me, one of the 6 greatest challenges to moving forward with cultural and 7 heritage tourism. 8 Limited public/private sector collaboration. 9 That's a big thing. It's something that Mr. Merwin has 10 talked about, and others have spoken about. For some 11 reason, in our community, the private sector and the public 12 sector distrusts and disrespect one another. I don't know 13 of any society, any city, any municipality , that can move 14 forward without those two sectors collaborating and trusting 15 one another, and feeling they have a shared opportunity in 16 collaborating. 17 Political expediency. Hey, I'm a politician. 18 We build roads to get elected, ,;we set priorities based on 19 the next election’ , we make promises based on our ability to 20 get elected, and those promises, those priorities, are not 21 always connected and they don't always make sense. But more 22 than often, they're very costly. 23 No one in charge, and weak institutional 24 capacity and authority. Who is in charge of moving what 25 we're doing here forward? Who has the statutory mandate but 49 POLICY AND CLOSING REMARKS 1 more important, the authority and the capacity to implement 2 anything that happens here? Nobody. We say tourism, but 3 tourism really doesn't have the authority, the capacity or 4 the legal mandate to move this forward. There is no agency 5 within the government that has that mandate, has the 6 authority, or has the capacity, to move any initiatives or 7 any plans forward. And that's a big problem, and that's why 8 we continue to spin our wheels. 9 The next point is sporadic and unconnected 10 implementation of best practices. We have great success 11 stories in our communities. We have people who know the 12 right things to do and have been doing it for years, but 13 because of the lack of an institution to bring their efforts 14 together and connect it to other efforts, it's like you're 15 filling that basket that has a hole continuously. You know? 16 And that's a big problem. And that's why we can never find 17 that sense that all of the efforts that we're putting 18 together are coming to some end or some return. But if you 19 look at the people who are here, the Dorsches, they have 20 been doing it right consistently, but they been doing it 21 right by themselves. 22 Strategies. Again, going back to the whole 23 thinking of institutions, of talking about capacity and 24 authority -- I'm going to go back -- I told you I was a 25 mathematician, but I also studied industrial engineering, so 50 POLICY AND CLOSING REMARKS 1 sometimes the systems person in me comes in. But, again, 2 what is not happening in our community enough of, and I 3 think Ms. Falu talked about it, alluded to it; this 4 process of planning, implementation, correction, and 5 implementation of the best practices. This is something that has 6 been used; this is what Japan used to gain the competitive 7 edge against America in the production of automobiles. 8 But this is something that can be applied to 9 perhaps any process, because it speaks to -- and let me go 10 forward to give you a better detail of how that process 11 works. Again, you plan, you assess, Where am I? What do I 12 want? Where are the goals? Where am I trying to be at the 13 end of the day? 14 And after having that discussion, you do 15 something. You put that theory into practice, and then you 16 study and say, Okay. Did I get the result that I 17 anticipated? If not, well, hey, let me make the corrections 18 and let me start the process all over again. 19 If we are going to be successful at cultural 20 heritage, if we're going to be successful at building a 21 sustainable environment, we first have to identify where we 22 are. What does that sustainability mean to us? Where do 23 our values come in to intersect with where we ultimately 24 want to be? And then let's plan, let's put it into action. 25 Let's do it. 51 POLICY AND CLOSING REMARKS 1 If we don't do this process, we're all over 2 the place. You know? Because you have nothing. The 3 discussion is you begin with the end in mind. You begin any 4 process with the sense of, Where do I want to go? How do I 5 want to end up? We don't do that here. We don't make the 6 proper cycle of evaluation. We don't have learning 7 institutions. And this is the model of what a learning 8 institution is: An institution that can plan, can check 9 what it's doing, make the corrections, and learn from its 10 mistakes. 11 Cultural heritage tourism is not a panacea. 12 There's not a silver bullet that is going to get it right 13 for us. We're going to make mistakes; we're going to make 14 miscalculations. But if you have an institution that has 15 the capacity to learn, and has this process in place, those 16 mistakes become lessons in what to do differently, and how 17 to advance. So this is part of the strategy is developing 18 those institutions that incorporate this into how they 19 operate. 20 Some of the institutions that I think are key 21 and important, and, of course, there are others, and 22 Mr. Merwin has alluded to the Planning Office. None of this 23 can happen if you do not have a Planning Office that has 24 authority and has capacity. Why? There are so many 25 overarching issues. You're dealing with transportation; 52 POLICY AND CLOSING REMARKS 1 your infrastructure development - the education of your 2 people, health care, a whole host of things. The 3 utilities. If you don't have a body that can coordinate all 4 of that information and send the right signals to everybody, 5 you're not going to get anywhere. 6 The Planning Office is the only entity that 7 has the statutory mandate to coordinate those efforts, but 8 doesn't have the resources, the capacity, or the authority 9 to act. 10 The State Historic Preservation Office, of 11 course, since we're talking about cultural and heritage 12 tourism, is an important and integral part of that of that. 13 They can do immense things, and have had immense successes, 14 but they're out there on their own. 15 Again, you got to talk about the Economic 16 Development Authority. I have some legislation to change 17 the structure of the Economic Development Authority, because 18 I think it must be a learned institution that can pick up 19 the mandates of this conference, and put them into action, 20 but it has to be reordered to where it can really add value 21 to the efforts of the nonprofits that are out here and 22 working. It can really add value to the businesses that are 23 out there trying to participate in the global economy, but 24 don't have the industry knowledge; don't have the marketing 25 ability to really become competitive. At some later time 53 POLICY AND CLOSING REMARKS 1 I'll talk about what that new Economic Development Authority 2 should look like. 3 The Education Department. How do you 4 inculcate your values? How do you begin to transmit that 5 sense of identity? How do you build that collective sense 6 of ownership, if it's not done K through 12? It's not going 7 to happen. So education plays an important role in the 8 sustainability of our society, the culture and the heritage. 9 Public Works/Waste Management, utility 10 companies, nongovernmental organizations, everybody has a 11 role to play. I didn't forget Tourism, but again, Tourism 12 plays into the marketing and the advancement, but the hard 13 down to nitty-gritty heavy lifting work has to be done by 14 these organizations. 15 What I have here are different strategies 16 that came out of the Urban Land Institute's World Forums, 17 where they've gone to look at some of the leading cities, 18 the world cities, like Singapore, Shanghai, Hong Kong, those 19 who are doing it well and best. They came up -- I'm not 20 going to go through all of these principles. My 21 presentation is here, so that everybody can really look at 22 them more in depth. But these are I think the principal 23 ones we get: Invest in the institutions that I talked 24 about. These are the principles that they can use to 25 develop the new strategies to make cultural heritage a 54 POLICY AND CLOSING REMARKS 1 reality, and to having a sustainable community a reality. 2 I'm going to go to the last one, because I 3 think this is very important. One of the principles they 4 say is to be progressive, not reactive. Consider your 5 legacy for future generations, engage all stakeholders, and 6 think globally and implement regionally and locally. I 7 think that's a very powerful testimony to where we must 8 begin. 9 And I'm going to leave you, I began with one 10 leader, and I'm going to leave you with another leader: 11 Alexander Farrelly. This is what it's all about: Change 12 means discarding those approaches that have never and will 13 never work. Divided we lose; united, we have a fighting 14 chance. Let us demonstrate by our actions that the first 15 order of the day is a change in the attitude with which we 16 face our serious problems. 17 It's all about our attitudes; it's all about 18 our will to change. That's where we'll begin, and that's 19 where we'll end. 20 Thank you for this opportunity, and I look 21 forward to any questions that you may have. 22 MS. MILLS-BOCACHICA: Thank you, Senator 23 Ottley. 24 I think my challenge is that there's so much 25 going on in the Planning Office right now, in response to 55 POLICY AND CLOSING REMARKS 1 many of the issues that have been raised here, that, you 2 know, it's like this is not the forum to share them with 3 you, but at the same time, we want to say we're working on 4 it. 5 And so at this time, instead of my 6 summarizing the issues that were raised this afternoon, I 7 would like for Dr. Hendricks to come forward and wrap up the 8 issues that were raised today, based on his own knowledge 9 and experience of culture and heritage in the Virgin 10 Islands. 11 Thank you. 12 DR. HENDRICKS: Cheese and bread. Thanks. 13 I'd like to say a very pleasant good night -- 14 I mean, good afternoon, to everyone here. My mama always 15 told me, if you want to impress people, either wear a pretty 16 shirt or make a long speech. How do you like my shirt? 17 Got you. 18 This afternoon during lunch I decided to go 19 to the hospital where I work in the psychiatric unit to see 20 if I can come up with how famous I am according to Roberta 21 Knowles, and I went back to my office and I went to the head 22 nurse, and I said, I just came from googling myself. A 23 patient overheard us and he says, We does medicate you for 24 that. Anyway -- this is what you get when you get somebody 25 with ADHD, a little bit of bipolar thrown in with the coffee 56 POLICY AND CLOSING REMARKS 1 worn off. It's going to be a trip. 2 Anyway, I found two entries. One was an 3 obituary which, because of my high school and college 4 education, I deducted was not about me. And the other one 5 was that I have a subpoena waiting for me for parking on the 6 streets of Frederiksted. 7 Anyway, if you ignore the customs, you reject 8 the food, and you ridicule the people, you might as we will 9 stay, or go back, home. You are like a pebble thrown in the 10 water. You are never wet. You are always wet on the 11 outside, but inside you're indifferent to your environment. 12 I didn't make that up. That was James Michener. And he was 13 telling you, Don't Stop the Carnival. 14 This afternoon I decided I would try to pull 15 everything together and come up with some strategies. 16 I'm sorry, it was Herman Wouk. I'm sorry, 17 Herman Wouk. 18 I decided to try to pull things together over 19 the past couple days, and to paraphrase them. It is obvious 20 that we have to develop strategies and policies that must 21 address everything, all aspects. Even the appearance of 22 our venues. 23 For instance, at this very sacred place that 24 we're in today, mics have been stuck in front of people's 25 faces. They've had to try to maneuver themselves one way or 57 POLICY AND CLOSING REMARKS 1 another. The beautiful Ms. Conway had this mic stuck, and 2 every picture taken is going to show her with the mic 3 dissecting her face. This is important when it comes to 4 imagery. The podium that is not decorated, we got a million 5 pieces of flowers before you reach this destination. That 6 somebody, one person, could have taken and decorated this 7 podium, I think there's still some paint spots right here in 8 front of it, this, ladies and gentlemen, we cannot continue 9 to do. We must not. Images are very, very important. 10 I say thanks to the people who are doing 11 this, but all of us must do better. We have to strive 12 harder to be able to give the best product. Everything that 13 comes out from here right now and for the rest of our lives 14 is going to be highly scrutinized, and somebody's going to 15 look at the one thing we didn't do right and say I told you. 16 I'm not good at strategy, I'm not good at solutions, so I 17 don't know what you do with that, but I know, if I were a 18 tourist and I landed at our airport, I would have preferred 19 to see a long sheet of madras cloth in front of that big 20 garbage waste that we got there. That is not going to be an 21 impression that is going to be easily forgotten. It hits 22 two senses, the sight and the smell. This is a part of the 23 images that we will have to shed. 24 We must address, in our strategies, the roads 25 from the venues, from our points of entry to our islands. 58 POLICY AND CLOSING REMARKS 1 Not just develop plans for rum and hotels, but we must have 2 development plans and strategies for all of our home-grown 3 products and ventures. 4 All three branches of government must 5 participate, even the judicial. For example, instead of 6 just sending somebody for jail where they going to be 7 spending our time and our money and smoking grass and 8 snorting cocaine, instead of putting them there, why don't 9 we say, Hey, all you go up and clean out those cultural 10 areas. Go to work for us. Let the judges be a part of this 11 too. 12 Legislatively, we know that there are already 13 laws that are there, but we have to ask them to maybe come 14 up with a little more. But those of us out here in the 15 hinterlands have to develop strategies and policies that 16 would include those already existing laws, and to implement 17 them and dust them off and bring them up to par. 18 Some other examples of our policies and 19 strategies that must go into play are to ensure the 20 integrity of our product. That was said so beautifully this 21 morning. We must ensure that cultural heritage tourism, 22 whatever it is we define it as, is balanced with the broader 23 social and environmental objectives by setting out a tourism 24 strategy that is integrated with other sustainable 25 development plans. Our strategy must be regularly updated. 59 POLICY AND CLOSING REMARKS 1 We must have a master plan. That is what the good 2 senator/non-senator/politician/non-politician just told us. 3 We must enhance our process for economic 4 development and employment while maintaining protection. 5 Mr. Ricky Carrington said this morning that a lot of it is about 6 the dollars; a lot of it is about being able to pay those 7 bills. 8 We must provide support through policies and 9 strategy and development of these, and the commitment to 10 promote the sustainability of these projects that we are 11 looking to engage in. There has to be strong interagency 12 coordination, and to improve the management and development 13 of the cultural heritage tourism product, by ensuring 14 coordination between all agencies, authorities and 15 organizations, and make sure that their jurisdictions and 16 responsibilities are clear. 17 Too many times, one agency tells you, "Yes, 18 go ahead, you could do this," and the other one tell you, 19 "We gon' broke your hand if you do that." We have too many 20 conflicting messages that are coming out of our agencies, 21 especially your public agencies, again, to which the senator 22 just alluded. There has to be a balance between everything. 23 There has to be an integrated management 24 approach to this. We have to reconcile all of our old turf 25 wars before we make the first step. We have to reconcile 60 POLICY AND CLOSING REMARKS 1 the conflicting resource uses. We have to be able to 2 identify and resolve all the potential battles that are out 3 there, and whose turf it is, and, "It is my committee and it 4 is not your business to do this." We have to resolve all 5 that before we take the first step. 6 We have to involve all the stakeholders and 7 all the local community organizations. We have to focus on 8 ways in which different interests can complement each other 9 within balanced programs. What we are accustomed to is, "I 10 gon' tear you down, or you gon' tear me down." Have to 11 complement each other. 12 We have to conserve the environment. We have 13 to protect the important habitats. We have to promote 14 diverse tourism bases. All of this is not going to be going 15 in one basket. You going to have to have cruise ships here, 16 you also have to have the big boats coming in, you also have 17 to have the yachts coming in, but we have to promote this 18 diverse base initially. 19 I know St. Croix is never, ever, going to be 20 like St. Thomas, and I thank God for that. However, we have 21 our part to play, and all of us, each one of us, must get 22 out there and play it. 23 We have to prevent speculative development. 24 And it is my belief that this area that surrounds us was 25 just recently a part of a speculative developmental plan. I 61 POLICY AND CLOSING REMARKS 1 can't be more specific than that, I can't afford to go jail. 2 We have to also engage in practices like 3 serious environmental impact assessments. We must know what 4 it is that we're doing when we try to do what we want to do. 5 Like the two speakers ahead of me, we can't 6 pretend that those big trucks aren't going to not only 7 destroy the roads, but gutters and waterways, and they're 8 going to destroy habitats and they're going to destroy old 9 people's sleep patterns. We have to make sure that we've 10 got monitors in place. 11 We have to make sure and ensure that cultural 12 heritage tourism remains within the confines of the plans 13 that we have made for both tourism and for other types of 14 activities by implementing an effective carrying capacity 15 program. In other words, it is not always the more, the 16 merrier. It is not always that, because all of a sudden one 17 day we find ourselves, sometimes you and I at the 18 Agricultural Fair, not one taxi, not one rental car, not one 19 hotel room. That's good? Yeah, it's good, but you know 20 something? A lot of people were turned back last year. 21 They aren’t coming back next year. 22 We have to know what carrying capacity is in 23 place for us here. We have a very limited space; we have 24 limited resources. This is why we have to learn to swell or 25 stretch from hotels and motels into our little homes where 62 POLICY AND CLOSING REMARKS 1 people have one extra bedroom. We have to be taught how to 2 convert that bedroom into a bed and breakfast project. 3 We have to, as far as the Legislature, again, 4 is concerned, we have to support and encourage 5 implementation of cultural heritage tourism through 6 effective legislative frameworks that establish standards. 7 We need standards. Everything must have standards. The 8 hospital, everybody got to have standards. My father had 9 standard. When I ask my father when my birthday is, he say 10 he ain't know, "We find you." He could do that, he didn't 11 need standards. But everybody has to have a standard. 12 What are the standards that we want to 13 develop for our practice of this hopeful cultural heritage 14 tourism? We have to minimize, always, always, pollution. 15 We can't play games with that. We cannot say, Okay, we 16 going to do this, but everybody else can continue what they 17 doing now. We are going to have to have a new look at the 18 way things are done. Everything. We still not as bad as 19 the attorneys who want to sue the pants off of everybody and 20 will tell you that we are already past that point. Maybe 21 they're right. But we have to be responsible for every drop 22 of dust that comes in our air. We have to monitor all the 23 activities that detect early, early, early, problems. 24 Something is a little bit, we got a little 25 glitch here. Don't leave it until tomorrow. We have to be 63 POLICY AND CLOSING REMARKS 1 able to monitor that something went wrong when that road 2 closed or that bus load of people dropped there at the 3 airport, and when they came out of the hotel, something was 4 wrong. We got to analyze that today, tonight. We can't 5 wait until 5:15 until that happens. By the time that 6 happen, you know, St. Maarten and Anguilla gone with them. 7 So we don't have time to play. 8 We have to always utilize the latest 9 technologies. We cannot continue to have, for instance, 10 this is not insult for anybody, again, but if you going to 11 have some nice conferences, a conference like this, in my 12 opinion, is a five- star conference. We should have portable 13 microphones. We should be able to walk up and down and hear 14 everything, not having these behemoths in front of us. We 15 need to have every one of us who are going to be doing 16 presentations, especially if you are going to be doing 17 presentations in behalf of CHT, Cultural Heritage Tourism, 18 we need to be spic and span and be as effective as we 19 possibly can. We can't go out there, have scratching with a 20 bullhorn. We have to be able to bring that information, 21 dissect that information, and do whatever we have to do. 22 The time has come for all of us to put away that IBM 23 typewriter. 24 We have to make sure that we're in compliance 25 with development plans, and that development plan is somehow 64 POLICY AND CLOSING REMARKS 1 always up in the air. I heard Carrington speak about it 2 today. We could never give it to land -- that land use 3 whatever it's called. It's not land use, but that has 4 been -- as I -- I don't even know what the word is, but 5 seems to be landing, like the bypass above Christiansted, 6 the bypass. 7 Finally, the most important policy of all, is 8 that this is not a job for tourism. This is a job for all 9 ah we. 10 Thank you. Thank you. Thank you. 11 MS. MILLS-BOCACHICA: Thank you, 12 Dr. Hendricks. You just gave a very succinct overview of 13 our mandate; our mandate, as we advance the cultural 14 heritage tourism agenda for our territory. 15 At this time, I would like to entertain 16 questions. 17 Yes? Claudette, and others who have 18 questions, could you come forward quickly? 19 A QUESTIONER: Thank you. Good afternoon. 20 Thank you, Senator. 21 I'm shifting to my planner hat, not to my 22 dance hat, which you saw earlier. Just a couple of nuggets, 23 based on what these presenters said. 24 Dr. Hendricks talked about the diverse base 25 for economic development, because we can't hang our hats on 65 POLICY AND CLOSING REMARKS 1 a mono-economy, simply cultural and heritage tourism. 2 That's a piece of the package. 3 The task that will suggest to me is that we 4 have to have the conversation about, What are the feasible 5 and desirable economic activities for the Virgin Islands? 6 As Senator Ottley said, you plan with the end in mind. 7 If we look at what are the feasible and 8 desirable mechanics of economic activities, Tourism can gear 9 up for it, Planning can gear up for it, Education can gear 10 up for it, the work force can gear up for it. 11 So that diverse base, that's the other 12 conversation that has to happen, because this is not the 13 purview of just one agency. We have to recognize and deal 14 with the fact that we are on a finite land mass on all these 15 three islands. The issue of carrying capacity and maximum 16 limits of growth is real, and we have to deal with it. So, 17 as Senator Ottley said, you plan with the end in mind. 18 Nobody ever thought Condado Beach was going to look like 19 Condado Beach looks like now. Plan with the end in mind, 20 because there are maximum limits of growth to all of our 21 Virgin Islands, and we need to plan, and not react. 22 Growth is not development. A tumor is a 23 growth. Coming from adolescence to adulthood is 24 development. What we need to look for is development, 25 quality development. And as the speaker said this morning, 66 POLICY AND CLOSING REMARKS 1 bad development chases away good development. I've seen 2 development proposals in these Virgin Islands that would be 3 ungraded in an undergraduate site planning course. So while 4 we do need to simplify the bureaucracy of review of 5 proposals, let's be very clear that much of what walks in to 6 our Planning Office or into our Consumer Affairs office 7 would not even be graded in an undergraduate site planning 8 course, because they figure they can give us a six for a 9 nine because we don’tain' know. 10 So don't believe that everything that's been 11 killed on St. Croix has been killed, and it would have been 12 the golden goose, because much of what has been presented 13 for St. Croix is so poorly organized and presented, and you 14 got to question the background of some of the people 15 presenting it. 16 But how does the Department of Planning and 17 Natural Resource staff recognize the quality proposal versus 18 the charlatan proposal, when in fact the department needs 19 that capacity that the senator talked about? You have 20 people who are planners by job description, not by training. 21 So perhaps the University of the Virgin Islands now needs to 22 include key courses in city planning. UVI itself needs to 23 set up certification that they can do through the American 24 Planning Association, as you know, so that we will have 25 qualified Virgin Islanders in the positions in the Planning 67 POLICY AND CLOSING REMARKS 1 Department to review those proposals that come in, to make 2 sure that the development that we do invite is solid, is 3 sound, and is consistent with an economic future that -- the 4 point that the senator talked about -- that we're planning 5 with the end in mind. 6 Now I go back to my other hat. 7 MS. MILLS-BOCACHICA: I just want to make a 8 quick comment. In the last three months that I've been 9 overseeing the Virgin Islands Planning Office, as it's now 10 called, I have developed a great deal of respect for my 11 staff. Even though they have not been trained in urban 12 planning, they've been trained in areas related to urban 13 planning, and they take their jobs very responsibly. 14 We are also trying to streamline and speed 15 up, expedite, the review process, and you might have seen 16 that recently; at the same time, that we make sure that we 17 cover all of the bases. And even though we have facilitated 18 projects, we have been very honest and earnest in our 19 analysis of them before the Legislature. 20 And we do have training programs for our 21 staff members, both online and through their exposure via 22 travel to other places, not just to have a good time, but to 23 be exposed to cutting-edge policies that can be applied 24 locally. 25 Thank you. 68 POLICY AND CLOSING REMARKS 1 A QUESTIONER: Good afternoon. I would like 2 to compliment all the presenters on a very stimulating 3 presentation. I also wanted to mention, I am the tour guide 4 for the tour that follows the conference, so I look forward 5 to seeing many of you. It will be departing from in front 6 of the hotel. And I've been a tour guide for twenty years 7 here, and I love this island, so I hope I can convey the 8 love I feel for it. 9 The tour will encompass Salt River, the 10 overlook of Salt River, as well as a brief visit to 11 Christiansted. Given the lateness of the hour, it will be 12 fairly brief, but I hope we will be able to go inside the 13 fort in Christiansted, and also the overlook at Salt River. 14 I just had one comment, brief comment, 15 concerning the challenges to the success, which was the 16 first item that Senator Ottley mentioned, the lack of a 17 collective sense of ownership. 18 I wonder if the great diversity of our 19 population, with the fact that a great many people here are 20 here on a temporary basis, or are here and consider 21 themselves not Crucians, but from other islands, and that 22 that is their home, that that creates a serious problem in 23 implementing a sense of ownership; and also that that is, in 24 many ways, is a hinderance to keeping the environment clean. 25 It's not -- they don't feel it's not their island. There's 69 POLICY AND CLOSING REMARKS 1 not the sense of pride. 2 And I just wanted to know if you agree on 3 that. 4 SENATOR OTTLEY: Good afternoon, and thank 5 you for the question. Great insight into the issue. 6 I think you're right, the fact that we have 7 such great diversity makes it very difficult for people to 8 come in and feel a part. But I do say what is the greater 9 issue is, as Dr. Hendricks has said, we haven't set the 10 proper standards. If I invite you to my home, all right? 11 Once you enter, you feel, from how I have things situated 12 and how my children perhaps react, and how I deal with my 13 wife, what the expected attitude and posture is in my 14 environment. And I think we don't do enough of that. 15 If you come here, Santo Domingo's a wonderful 16 place, the Dominican Republic. You know who those people's 17 heroes are. You feel it. When their national anthem sounds 18 off, there is immediate and instant respect for that. And 19 so anybody visiting, you may not understand the words, but 20 from the posture of those people, you understand what they 21 value. You understand if you're going to cohabitate in a 22 respectful and good manner, you need to fall in line. 23 And I think, as a society, that's where we 24 have been lacking, and where we need to make that 25 investment. 70 POLICY AND CLOSING REMARKS 1 A QUESTIONER: A couple of comments. I am 2 Priscilla (inaudible) with Art Fusion. 3 I'm really excited. I think that the dialog 4 that's taken place is fabulous. I've heard so many good 5 ideas, but what's going to happen next? I think, Senator 6 Ottley, that plan we're so in need of, who's going to do it? 7 What's going to happen after we leave this room? Because I 8 think right now we have tremendous momentum. We're all 9 excited. This has been wonderful, the collaboration in 10 these rooms, but where does it go next? Can anybody tell 11 me, what's going to happen next? 12 One other thing, I think in looking at maybe 13 some of the islands and what they're doing with their 14 tourism products, one of the places that I think has a 15 dynamic tourism product is Puerto Rico. I happen to have a 16 bias, my mother's Puerto Rican, but one of the things they 17 do really well, and I think it's something that we should 18 look at here, is inter-island tourism; tourism within the 19 very own people that live there. Because I know so many 20 St. Thomians, I happen to live there, but I'm a Virgin 21 Islander who'd never been to St. Croix, and vice versa. 22 We have so many unique things to offer, but 23 we don't sell tourism and market to our own selves. Maybe 24 that might be a thing we need to look at. Puerto Rico has 25 been doing it for several years, and it's worked very well 71 POLICY AND CLOSING REMARKS 1 for them. 2 Anyway, if you can tell me where do we go 3 from now, I'd be very happy. 4 MS. MILLS-BOCACHICA: Senator Ottley? I'd 5 like you to answer her comments, please. 6 SENATOR OTTLEY: The point that I make is 7 that the lack of a real institution to take this up and move 8 it forward is a great inhibitor to all of the good work that 9 continues to be done. It's just left hanging. But I think, 10 though, that every good idea has its time, and I think with 11 some of the folks assembled here, and the increased 12 knowledge, and the pressures coming from the reality of our 13 condition, that if we don't now do something, we're going to 14 be in a lot of trouble, may present the opportunity to go 15 forward. 16 Where do we go from here? We can't -- those 17 of you who really care, can't let it die. This has to be, 18 just like senate salaries are on the radio, this has to be 19 on the radio. This has to be -- and I say that, you know, 20 joking, but also quite seriously. This is a serious 21 investment, and it deserves more time than some of the 22 things that really aren't worth that type of investment and 23 time and effort. 24 This is about the survivability of our 25 children, and that's why I prefer to speak about this in 72 POLICY AND CLOSING REMARKS 1 terms of the sustainability of our experience. So the next 2 step is for us not to leave this here. I mean, I have 3 initiatives that I'm working on. There are things that 4 people are trying to do, and a lot of nonprofit 5 organizations here are doing things, but perhaps the next 6 step is coming together, you know? Having somebody take the 7 initiative to call all of those people who have a piece of 8 the pie to come together and just have a real and true 9 discussion about what the next step will be. 10 MS. MILLS-BOCACHICA: And just in closing out 11 on the question, I don't think I was the best choice for a 12 moderator, because I'm so close to what's going on and my 13 work is so intense in setting up that framework of 14 collaboration with other agencies, including the Department 15 of Tourism, because what we are hoping is that we can map 16 out the plan that then, and the sites that they would 17 market. The Department of Economic Development, through the 18 Enterprise Zone Program, they're extremely valuable to the 19 implementation process. 20 And this can go on and on, so the next 21 question, we have two final questions and then we're going 22 to close the session. Thank you. 23 MR. EDWARDS: Yeah, this question here is to 24 Senator Ottley. As a public policymaker, first branch of 25 government, knowing that with the 26th Legislature last year 73 POLICY AND CLOSING REMARKS 1 Senator Usie Richards have bring up the Land and Water Use 2 Plan, we know that Ms. Wanda Mills-Bocachica right now is 3 the director, and from then we know that in order to 4 operate, they come short about five hundred thousand 5 dollars. 6 So I think that's something right now that we 7 could clarify, because once we talking about cultural 8 heritage development, economic, first thing, like you 9 started in your statement, planning. So the Land and Water 10 Use Plan, we start off with that there, and coming to the 11 community. 12 Second of all, we know that we havegot 13 Christiansted and Frederiksted town, but I'm speaking from 14 the rural area, the country side, because most of us goes in 15 the town once a month or something like that. We don't 16 usually go Christiansted or Frederiksted. So I'm speaking 17 from the rural areas. 18 With the rural areas, you have a lot of 19 historical windmills, great house, that once you're drafting 20 up a policy, how can we save them and fund them? And so, 21 when we talking about great house, some might be private and 22 some might be government. If we are watching from Virgin 23 Islands cooperation land, a lot of it might be a lot of 24 windmills, lot a great house, from Bonne Esperance, come 25 down to Negro Bay, Jealousy. I don't know if you know these 74 POLICY AND CLOSING REMARKS 1 areas. As you're driving by Prosperity from Carambola, you 2 notice half of a windmill drop off. So you can see, when it 3 comes to these areas with windmills and historic structures, 4 they need funding. 5 I notice I hear Mr. Merwin talk about 6 Landmark -- not Landmark Society, but National Park Service 7 and the funding, and a lot of people is skeptical about 8 National Park Service and the funding with the Federal 9 Government, just like how they deal with Housing, they might 10 come in and take their private land if they get some kind of 11 grant from them. So the funding source. 12 I don't know if you're knowledgeable of the 13 Interior Department and VICORP and all the controversy with 14 the Delegate's office with individuals that have worked 15 within the sugar cane industry and the Interior Department. 16 I don't know if you'll include it with the excise tax from 17 HOVENSA when it comes to developing our whole 18 infrastructure, when we are talking about culvert and catching 19 water, and developing through the whole countryside, from 20 Hogensberg, you just name it, through the whole area. 21 My question to you is what kind of policy in 22 the V.I. Code that you're willing to implement to make our 23 cultural heritage life a little better for us here. That's 24 all. 25 MR. OTTLEY: Thank you for that question. 75 POLICY AND CLOSING REMARKS 1 It's a difficult question, in that there are 2 so many things that I think are already on the books in 3 terms of legislation, and where we are falling down is in 4 the implementation. From the legislative perspective, I 5 think something I've been pushing for is a better and more 6 transparent method for deciding and determining capital 7 projects. 8 Right now, we don't do capital improvement 9 programming, or capital budgeting, and I think if we were to 10 adopt that process, and we established priorities and we 11 make, let's say, we state that it is agreed upon in this 12 community that historic preservation is a priority, when we 13 have certain resources available, we know, as part of our 14 criteria, that we're going to carve out some money to go 15 towards those things, and so that it's a systematic thing, 16 and not a haphazard type of approach. 17 There also have been discussions about, and I 18 think Senator Hill has some legislation, to expand the 19 Historic Preservation Tax Credits locally. And this goes to 20 the private owners to really give greater incentives towards 21 folks who do have these historic landmarks on their 22 property, a greater incentive to develop it with some 23 guidance from the State Historic Preservation Office, some 24 real technical support. 25 But, at the basis of what we should be doing 76 POLICY AND CLOSING REMARKS 1 I think is funding the agencies that have the mandates to do 2 these things, and that's what has been lacking. We haven't 3 been properly funding the State Historic Preservation 4 Office, funding the Planning Office, organizing the Economic 5 Development Authority that really puts it in a position to 6 steer and lead policy, rather than, sorry, rather than the 7 politicians. 8 MS. MILLS-BOCACHICA: Thank you. 9 In respect to Ms. Denise George, could you 10 give a closing comment, rather than a question? 11 MS. GEORGE: Yes. 12 We have a lot of work ahead of us. We have 13 to look at the entire Virgin Islands, and compose everything 14 into one, because we're only one people of the Virgin 15 Islands. We not only have to look at the sand, sun, we also 16 have to look at the flora, the fauna, the history, the 17 traditions, the culture, the heritage, the music, the 18 language, the diction, the stories, the food, the dance; 19 what makes us special. 20 Where do we want to go? Yes, we want 21 capitalism to come in more, and development, but do we want 22 to rape our resources? Haven't they been raped enough? 23 Okay? 24 So we really have to go at this at a slow 25 pace, but not very, very slow. You see? And to keep the 77 POLICY AND CLOSING REMARKS 1 third eye open within, because everything that glitters 2 isn't gold. You see? And you have to look before you leap 3 and to watch out for the children. 4 Yes, it's good to be on the computer and to 5 have flat screen TV, but when hurricane come, you have to 6 make charcoal. You have to use ashes to fertilize, okay? 7 So all of these things comprise who we are, and it's 8 important, because in my job, I try to educate everybody. 9 Because no matter where you are from, we all do the same 10 thing; it just might be in a different order. 11 So you have find that similarity to your 12 visitors, when they come to visit you, so that they can 13 relate and say, Oh, yeah, I remember my grandmother did the 14 same thing, but in a different way. So they can have pride 15 for being here. And you even have more pride, because you 16 show them, You see, we ain't so much different. 17 This conference was a beautiful experience 18 for me, and I am so proud of Mabel Maduro and the staff and 19 everybody here that was involved, because it showed me that 20 we are truly Virgin Islanders, and our people living in the 21 Colonial system in which we live have achieved so much, and 22 will continue to do that as long as we stand together. 23 Thank you. 24 MS. MILLS-BOCACHICA: On that note, we thank 25 you for being present at this public policy workshop. And 78 POLICY AND CLOSING REMARKS 1 at this time, we will have the program closing ceremony, 2 thank you, or session, with Dr. Knowles and also Humanities 3 Council President Sheena, if you will come forward. 4 5 DR. KNOWLES: Ceremony sounds so ominous, I 6 almost feel like I should ask you, Would you bow your heads 7 in prayer? This has a more mundane name as a wrap-up 8 session, which probably puts you in the mind of taking some 9 leftovers and wrapping them up, so it's not nearly as solemn 10 as a ceremony. 11 What we're going to do is to keep -- we'll be 12 keeping it simple. We have four of the moderators of 13 earlier sessions, and we will ask them to come up in the 14 chronological sequence -- some were concurrent -- and 15 present a brief summary of the key points that were explored 16 in their workshops. 17 As you know, we will be preparing a 18 proceedings of the conference which will document the 19 lectures and the workshop material, and we also hope to -- 20 not hope, we are also planning to generate an action plan as 21 a result of the conference. Someone raised the question 22 what is the next step. 23 The first moderator who was here this 24 afternoon is Leo Helms. He was the moderator for the Arts 25 and Humanities session that took place yesterday, was the 79 POLICY AND CLOSING REMARKS 1 concurrent session in the morning. 2 Following that, we'll have Mr. Edward 3 LaBorde, Jr., who was the moderator for the Media Round 4 Table. I won't interrupt, so you can come up in this order. 5 And the third moderator who is available is Mr. Paul 6 Chakroff, who was the moderator for Economic Impact and 7 Accountability. And finally, Dr. Geraldine Henderson, who 8 was the moderator for Promotion and Marketing. 9 Because the sessions were concurrent, you 10 probably were only at one session or the other, unless you 11 have special powers, and so this will give you an 12 opportunity to hear briefly some of the topics that were 13 covered in the session that you may not have attended. 14 Thank you for your attention. Following the 15 four moderators, the chair of the Humanities Council will 16 make some closing remarks. 17 Thank you. 18 MR. HELMS: Well, first I would like to thank 19 the organization for inviting me and having me here. I'm 20 very grateful to be here. 21 The first thing I want to tell you is since 22 I'm here, this is the first time -- I've been traveling 23 around the Caribbean for a long period, for about twelve 24 years. I have a lot of invitations, possibly because of the 25 project I did in Curacao, and there were a lot of people 80 POLICY AND CLOSING REMARKS 1 there wanted to know how we did it, how we managed to put 2 this whole thing together, so I met a lot of people here on 3 the islands, and I can say I think I've been on almost all 4 the islands. And what was missing on these islands is what 5 I found here in St. Croix. Yeah. It's so wonderful, 6 because your people show proud, and that's the first time I 7 see this on these islands. And I miss that on all the 8 islands. Also I miss that in Curacao. So it makes me feel 9 proud to see a lot of proud people. That's number one I 10 want to say. 11 Then the conclusion for what I was asked for 12 as moderator to be here is, I think all or almost -- okay, 13 there is a lot of things to do still, but there is -- what I 14 saw, a lot of the ingredients are there. And because you 15 have -- you have the arts, you have artists, you have the 16 music, you have the dance, you have the food, you have all 17 the ingredients of what we here have been talking about. 18 And so, in my opinion, what I see is that to 19 say so, I think the soup is ready. And now you need 20 consumers. Yes? To say so is I think the product is there, 21 but now you have to look for the tourists, because that's 22 one of the things that is missing at the moment. Yeah? You 23 need to sell your product. 24 So the next step where we where we had some 25 questions about, the next step will be marketing. Get out 81 POLICY AND CLOSING REMARKS 1 into the world and try to sell the product. And I think 2 that's the most important thing I saw in this conference 3 here. Thank you very much. 4 LA BORDE: I'm Edward LaBorde, and I 5 moderated the panel for media, and we talked about several 6 issues, but the main issue that we discussed, which is sort 7 of probably the solution to a lot of, just like he just 8 said, the product is there, but media has been an 9 afterthought all the while. 10 And we all came to sort of the conclusion, 11 because we have had more of a discussion where everyone was 12 in cahoots with the idea that all the agencies involved, and 13 the government, and everybody else, if you're planning an 14 event, you have the crime issue, how it's reported, how it's 15 seen. People only think about media when they're right up 16 on the time when they need it, and that oftentimes is too 17 late. And we have to sort of be better about being in touch 18 with each other, because media is the most powerful tool for 19 representing us and putting our word out to the world. I 20 think that, if we don't realize that, we're going to be 21 behind for a long time. 22 If you look at the rest of the world, 23 everybody is concerned about being under-represented. And 24 we only think about that after we've suffered from it. 25 There are people who will try to make, and as a filmmaker I 82 POLICY AND CLOSING REMARKS 1 can speak from this perspective, there are people who are 2 trying to pick up video cameras and make movies about what 3 goes on in their house. There are people who want to show 4 what's going on in their neighborhoods, because now the 5 technology is there to make it cheaper, because for years, 6 film has been something that's been untouchable for so many 7 people. And minorities, in particular, it's been a good old 8 boy club for a very long time. I have to put up with that 9 because my medium is still that. It's very difficult to 10 take on something like that. 11 And all forms of media are in a similar vein. 12 Whether it be print, whether it be radio, whatever it is, 13 it's always been really difficult to not only get into the 14 field, but to get your images put out that represent you the 15 way that you wanted to. 16 So if we only think about media and our 17 representation as an afterthought, then we're going to 18 miss out. And we are lacking an enormous amount of media 19 literacy, understanding how it works, and understanding how 20 it could work for us. And I would say that, between the 21 people who are in the business of media, and the people who 22 are in need of using media, we have -- we owe it to 23 ourselves to connect. 24 And now that we've been here and we've talked 25 and dialoged, we have -- it's about networking. We exchange 83 POLICY AND CLOSING REMARKS 1 numbers, and you ask, What do we do from here? Well, the 2 power of one person. If you have an idea of something you 3 can do, you can get the phone numbers right here and just 4 start calling people and say get together with me and do 5 this. That's the way I do it. I mean, I don't know any 6 other way, but it's as simple as that. 7 Yes, there are things that the government has 8 to do for us, but as individuals, there's a whole lot you 9 can do. And it started there, and that's sort of where we 10 were. Thank you. 11 MS. HENDERSON: Hi, I'm Gerry Henderson, and 12 we talked about the very same thing, so that's a great place 13 to start. We talked about entrepreneurship and the power 14 of one, and not waiting for the government, but doing it 15 ourselves. 16 We talked about marketing and promoting 17 cultural capital, but not exploiting cultural capital. We 18 talked about finding ways to make the culture more 19 sustainable within so that it becomes a viable opportunity 20 for people to consider without, and competing against other 21 territories, but not amongst ourselves. 22 By the way, thank you for having me here. 23 Even though I'm not from here, I felt so welcome being here, 24 and it's just been a wonderful experience for me. And I 25 definitely see the pride, as well. 84 POLICY AND CLOSING REMARKS 1 The other thing that we talked about is, and 2 the main thing we talked about was keeping it real. The 3 authenticity is key with respect to promoting heritage 4 tourism and culture. So I'll leave it at that. 5 MR. CHAKROFF: And I'm Paul Chakroff, the 6 Executive Director of the St. Croix Environmental 7 Association. 8 We, in our session, spoke of two things: 9 One, synergy between nonprofit organizations, for-profit 10 organizations, and government agencies, and then also a 11 definition of the product that we have to sell. 12 On the synergy between the various forms of 13 organizations, nonprofits, for-profits and government, we 14 had some excellent examples presented by Rick Carrington and 15 also Roger Dewey illustrating cooperation between nonprofit 16 organizations, in the case of CHANT, and through their 17 business incubator program, the support they're giving to 18 entrepreneurial businesses in developing that would support 19 our tourism product. 20 Roger Dewey illustrated the value of a 21 community foundation, and especially, by example, of the 22 restoration and maintenance work in enhancing our product 23 done especially at Time Square in Christiansted. 24 On the product, Nadine had asked, identified 25 and illustrated very clearly a need for redefinition of our 85 POLICY AND CLOSING REMARKS 1 image and projection of our image to the world, and it was a 2 very compelling illustration of where we may be 3 misunderstood in many cases. 4 Beverly Nicholson-Doty said, you know, this 5 whole question about our culture, what is our culture, said 6 let's not get bogged down with trying to define that 7 question to the 95 or 99 percent level. Let's agree to 8 disagree on 20 percent, and move to action on the 80 percent 9 that we all agree on and move on to action from words. 10 Nadine also spoke of promoting our 11 differentiation, using Donavan Rypkema's word, our unique 12 qualities, not apologizing for them. Not -- you know, 13 moving forward with what it is we have to offer, and 14 presenting that and selling that as our product. 15 Beverly also talked about the concept of the 16 emotional connection that people have with a place, and 17 really making sure that we project that as part of our 18 tourism product. 19 And I could go on, but I think that 20 summarizes the highest points of the meeting. It was a very 21 good session, and the rest will be, I'm sure, included as 22 part of the proceedings. Thank you. 23 MS. CONWAY: I would like to thank all of our 24 moderators, and I'd like to thank all of you for being with 25 us. This has been a delightful experience, so enriching. 86 POLICY AND CLOSING REMARKS 1 There's so much information that we have given to you, and 2 which you've given to us. It has been a wonderful exchange, 3 so much more than we ever anticipated that it would be. Of 4 course, we thought it would be a wonderful experience, but 5 I'm so happy that we really were all able to come together, 6 pool our energy, and have a very successful conference. We 7 will be in touch with everybody, and I know that you all 8 will continue to work with us in developing our cultural 9 heritage tourist product. 10 And last, but of course not least, I would 11 again like to thank all of the people that helped to make 12 this possible: Mabel Maduro, our staff at the Humanities 13 Council, the staff board, our partners, and all of you. 14 So thank you very much. I hope everybody has 15 gotten an opportunity to sign up for the tour this evening, 16 and if you haven't, hopefully you can still do that. Your 17 evaluation forms, please fill those out and put those in the 18 box in the back. We definitely need those in order to 19 evaluate this program, and to make a determination as to 20 what our next step should be, and what future programs we 21 can develop. 22 We do read those. We really do sit down and 23 read all of those. It is compiled, and we do use the 24 information, so don't think it's just an exercise in 25 futility. We really do want those evaluations, and we are 87 POLICY AND CLOSING REMARKS 1 going to use them. So do help us out in that respect. 2 Thank you very much. Have a good evening. 3 Enjoy the rest of your time in St. Croix, and we'll be in 4 touch. 5 Thank you. 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 L@N@P@ŸU U¢U]]]ªj«jFK©®²i‚j‚k‚à‚é‚ËŠÍŠÐŠÑŠÒŠö—üòßüÕÂü¸¥ü¸ü›ü›ˆü~kü~üaNaNü%h©Dh^®cHdhdhdh×ÂÁ†Hh×ÂÁ†h^®%h©Dh^®cHdhdhdhÖÂÁ†HhÖÂÁ†h^®%h©Dh^®cHdhdhdhÔÂÁ†HhÔÂÁ†h^®%h©Dh^®cHdhdhdhÒÂÁ†HhÒÂÁ†h^®%h©Dh^®cHdhdhdhÑÂÁ†HhÑÂÁ†h^®%h©Dhg@cHdhdhdh´ÂÁ†Hh´ÂÁ†hg@h©DGHqr}~‰Š•–¡¢®¹ºÅÆ ? @ K L W X c d úúúúúúúúúúúúúúúúúúúúúúúúúúúúúgd©DRqýd o p { | ‡ ˆ “ ” Ÿ « ¬ · ¸ Ã Ä Ï Ð Û Ü ç è ó ô ÿ G H úúúúúúúúúúúúúúúúúúúúúúúúúúúúúgd©DH I r » ¼ NO—˜ÈÉRS›œãä. / z { Å Æ ÷ ø ?úúúúúúúúúúúúúúúúúúúúúúúúúúúúúgd©D?@ˆ‰ÒÓhi´µHIÚÛ%&klm³´µÞ)úúúúúúúúúúúúúúúúúúúúúúúúúúúúúgd©D)*PQ”•Þß()qr—˜ÝÞ&'pqº»IJ‘’ÛÜúúúúúúúúúúúúúúúúúúúúúúúúúúúúúgd©DÜ'(gh°±ùúCD…†ÌÍ\]¤¥¦ìíî^_©ªúúúúúúúúúúúúúúúúúúúúúúúúúúúúúgd©Dªñò01yz¿À RSžŸ¼½ MN™šåæ/0z{¿úúúúúúúúúúúúúúúúúúúúúúúúúúúúúgd©D¿Àðñ:;ƒ„ÌÍ^_ª«äåæ, - . 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